SaaS business owners already know that subscription renewals are everything in this business model.
The successful acquisition of enterprise clients means they are now obligated to keep them happy so they'll keep renewing year after year and buying more.
This is where I come in!
I always keep in mind:
Happy Clients = Subscription Renewals
Subscription Renewals = Customer Retention
Customer Retention = Profitability
Profitability = Happy SaaS Business Owner
Each of these areas needs content.
Before I create content I make it my top priority to understand your business, your product, your ideal client and your goals.
Once I understand this, I create content accordingly.
There are many areas of content creation to have a successful client success experience and each requires a different approach.
Areas include but are not limited to:
The ultimate goal is for clients to have a stellar client experience so renewing and buying more is no brainer!
This is by no means a comprehensive list, however based on my previous experience I have created content such as:
The challenge: Teaching new junior system admins how to connect TVs in a call center to the network in order to broadcast call center news